Florence is a hub for adventure-seekers. Located right in the center of the Oregon Coast, it’s a short trip to big sand dune expeditions, miles of beach for kiteboarding and surfing, and ancient forests for biking.
Visitors and residents alike often head out into the wild to ride dune buggies and ATVs, or sand-boards, on the nearby dunes. But the dunes are just the beginning, with the Siuslaw River flowing right through the middle of town and a dozen pristine lakes within a dozen miles. Florence itself has a vibrant Old Town district with lodging, a marina, quaint shops, fascinating galleries, and incredible food and drink. Voyage into the great unknown, and then wind down the day with a local craft beer and some fresh seafood.
Featured Spots
Central Coast
Heceta Head Lighthouse
There are few more dramatic vistas along the Oregon Coast than Heceta Head, a 200-foot bluff that juts out into the sea and is crowned with a 56-foot-tall lighthouse that has steered ships from danger since 1894. The view is...
Summer StreetFlorence, OR
(541)547-3416
Central Coast
Florence Events Center
A full-service convention and performing arts facility on the central Oregon coast capable of hosting groups up to 500. There is a 457-seat proscenium theater for general sessions and fine art performances such as concerts, plays, ballet and opera.
715 Quince StFlorence, OR
(541) 997-1994
Email us (lis[at]eventcenter[dot]org)
Central Coast
Sea Lion Caves
America’s largest sea cave, Sea Lion Caves is a privately owned wildlife preserve and bird sanctuary that is the year-round home of the Steller sea lion. Sea Lion Caves is not a zoo, so the protected marine animals come and...
91560 Hwy 101Florence, OR
(541)547-3111
Email us (info[at]sealioncaves[dot]com)
Central Coast
Siuslaw Pioneer Museum
Displays relics and historical information featuring the Siuslaw River and its pioneers. Home life, farming, fishing, lumbering and transportation are shown in displays and pictures. Wheelchair ramp. Closed Mondays. Closed in December
278 Maple StreetFlorence, OR
541-997-7884
Email us (spmuseum[at]oregonfast[dot]net)
Central Coast
U.B.U. Naturally Mind Body & Spirit
U.B.U. Naturally Mind Body & Spirit offers holistic remedies and unique gifts including essential oil blends, herbal teas, candles and crystals.
302 Kingwood StreetFlorence, OR
541-653-7736
Email us (ribnurse41[at]gmail[dot]com)
Central Coast
South Jetty Beach
South Jetty area provides day use access to the beach and dunes, with separate areas for off-highway vehicle (OHV) use and non-motorized use. Walkers and hikers can enjoy miles of open beach and explore dune formations above the Siltcoos River.
Sand Dunes RdFlorence, OR
Central Coast
The Laughing Crab Gallery & Tasting Room
The Laughing Crab Gallery & Tasting Room features over 50 Oregon artists, Oregon and Pacific Northwest wines, beers, ciders and charcuterie plates.
1341 Bay StreetFlorence, OR
541-521-9430
Email us (kimamclaughlin[at]msn[dot]com)
Central Coast
Aero Legends
Enjoy a visual tour that you’ll be talking about the rest of your life. The stunning, breathtaking views along with the thrill of an open cockpit will prove to be a highlight of your recreational time in Florence. Make appointments...
Florence, OR
541-991-6139
Email us (terry[at]tomenyaero[dot]com)
Central Coast
Stillwagon Distillery Tasting Room – Florence
Enjoy a tasting experience at Stillwagon Tasting Room located in Old Town Florence. The distillery is located in Charleston, Oregon where the production of Stillwagon Distillery’s craft spirits is very hands on. None of the process is automated – Mashing...
1341 Bay StreetFlorence, OR
(253)732-8458
Email us (stillwagondistillery[at]yahoo[dot]com)
Central Coast
Siuslaw Vista Day Use
Day use area for South Jetty Road. Expect limited or no services. Be prepared to pack out all waste.
Florence, ORCentral Coast
Full Throttle Rentals
Explore the Siuslaw National Sand Dunes and enjoy amazing views and beach access, or explore the acres of the National Forest on one of Full Throttle Rentals’ 4×4 ATV, 2-seaters or 4-seaters. They also offer jet ski and kayak rentals...
05454 Hwy 126Florence, OR
(541) 999-7839
Email us (fullthrottlerentalsllc[at]gmail[dot]com)
Central Coast
Ocean Dunes Golf Links
A true golf links is defined as a golf course built on sand left by the sea, and is influenced by the natural forces such as wind and rain. Ocean Dunes fits this definition to a tee. Built on top...
3345 Munsel RoadFlorence, OR
541-997-3232